Thomas Hoebbel Photography Expands to Provide Video Services

Thomas Hoebbel Photography recently expanded to provide commercial video services in addition to traditional commercial and personal photographic offerings. “Video is the future, in regard to internet and web-based marketing.” says Hoebbel who is currently focusing on web-based marketing films for area businesses and not-for-profit organizations. “With the increases in available technologies and the popularity of such sites as YouTube, the time is right for organizations to go beyond traditional photo and text based web sites.”

In 2008, Hoebbel purchased High Definition video, lighting and sound equipment as well as computer hardware and software to complete the editing and DVD authoring processes, and has been working with local and regional organizations to create his unique promotional pieces. Many of Hoebbel’s video projects thus far have been three- to four-minute promotional pieces that are intended to give an accurate and intimate look at a product, service or organization. “One of the first projects I proposed was a piece for the Community Arts Partnership to promote the Greater Ithaca Art Trail. We interviewed several artists and art trail visitors and put it all together into a succinct piece to really give the viewer an inside look at what they might experience on the trail”. CAP put the film on the Art Trail’s web site and now simply makes updates.

Thomas Hoebbel’s services also go beyond the web-based promotions. He recently completed a 15-minute piece for the Hamilton Central School district, and the film is now used to promote that program as well as seek funding to continue to provide teaching artists in the classrooms. Before venturing into this business expansion Hoebbel acted as director of photography for the Ithaca-based film Waiting on Alphie, shot in 2005 as well as two music videos in 2007. Since acquiring his own equipment and software tools, Hoebbel has shot a second feature film Take That and the short Kiss and Tell for Headz-up productions based in Buffalo. Both films are currently in post-production.

www.TH-Photo.com
607-539-6121